Several
years ago, Coke-a-Cola decided to pull it's product off the shelf
and replace it with New Coke. This new Coke had a new formula
that used Nutrasweet (I'll talk about the Nutrasweet Conspiracy
at a later date). After a lot of complaints, they brought back
Coke under a new name: Classic Coke.
There has been speculation to why
Coke removed its products. Some people think it's not a coincidence
that the product was pulled nearly a hundred years after its introduction.
Why is that number so significant? Well, some people hint that
the patent on the secret formula for Coke-a-Coke was about to
expire. This would mean that anyone could get the formula and
simulate the taste of Coke. So, Coke pulled the product and released
New Coke. This gave their lawyers enough time to patent the sode
under its new name Classic Coke, giving them another hundred years
to hide their formula.
"New
Coke My Ass!"
- an angry
consumer speaks out
These theories are not too far
from the truth, however, they only scratch the surface. The
actually reasons are much more devious. There was a reason why
Coke pulled the product. Ever wonder what is actually hidden
in the soda? I'm not even hinting at the early creation of Coke-a-Cola
when there was traces of cocaine found in the soda (ever wonder
how they got the name?). The people controlling Coke-a-Cola
were working on an experiement and we were the unknowing test
subjects.
The first test was an obvious one.
Is it possible to get someone addicted to a drink? This is why
cocaine was first used. Cocaine is obviously an addictive drug.
But was it possible to make a drink addictive? So, to disguise
the cocaine, they used heavy Coke Syrup and carbonated water
which helped in disolving the faint traces of cocaine. When
the information about the traces of cocaine leaked out, Coke-a-Cola
had to quickly change gears and use something else: caffeine.
(Some stories say that a competing soda company had someone
sneak into the plant to discover the secret ingrediants to Coke-a-Cola
and that source discovered the use of cocaine).
"Sumbodys
gonna get a cap in der ass"
- an angry
Kenny Loggins speaks out in his 1987 hit single
intitled "Sumbodys
Gonna Get A Cap In Der Ass"
The reasoning behind making an
addictive drink were two fold. The first was obvious: to make
huge amounts of money to support their other conspiracy projects.
The second wasn't as obvious. Coke-a-Cola used the drink to
test several different things. Notice the number on the bottom
of every can, located on every bottle. These numbers indicated
the test. In some experimental environments like New England,
they initiated "recycling" projects to get back results of their
tests. People would return their can to get five cents back.
The person (or machine) would record the number and write down
the observation of the test subject, which was test dependant.
Anyway, as the Coke-a-Cola experiment
verged at its end, they pulled the product and later modified
the drink based on test results. This test was later re-released
as Classic Coke.
One has to wonder what other ingrediants
go into Coke-a-Cola. Truth be known, other companies are also
experimenting. These companies include Schwepes, Pepsi and Moxie
(ever wonder why a drink that tasted so awful is still selling?
I'll talk about the Moxie Conspiracy at a later date). There
are other conspiracies such as the Dr. Pepper "Would you like
to be a Pepper, too?" slogan. the carbonated beverage industry
is full of conspiracies and this is just one of them.
"Elton
John used to use his gayness for good...
Now
He's using it for Evil"
- an angry
spokes person for OUT speaks out about Elton John's recent
performance
with Hate Rapper
Eminem. could New Coke somehow be involved???
RETURN